Gera Developments, has signed legendary actor and global Bollywood superstar ‘Amitabh Bachchan’ as the Brand Ambassador and the face of the brand. With the announcement, Gera Developments becomes the first Pune-based company to rope in the most iconic celebrity and nation’s pride, Amitabh Bachchan.
Aligned with the philosophy ‘Let’s Outdo’, Gera Developments continues to strive to strengthen its focus on customer centricity by offering novel infrastructural ideas and theme-based projects as well as digitally transformed processes to create a long-term customer connect. With the star actor’s ability to constantly outdo himself and defy age, Amitabh Bachchan has not only reinvented himself to stay relevant but has also created a personal bond and an emotional appeal with one and all which is in sync with the Gera brand ethos.
With a long and exemplary career, he has reinvented himself year after year and continues to be one of the most respected film personalities. This was important for us at Gera as stability and trust are our key brand attributes. We welcome Mr. Bachchan and are optimistic that this association will further reinforce our business position and help us strike the right emotional chord with our valuable customers.
Looking at aggressive growth, as realty market on an uptick: Gera
Pune-based Gera Developments ropes in Amitabh Bachchan as brand ambassador .
The Economic Times
Gera Developments signs Amitabh Bachchan as brand ambassador .
ET Brand Equity
Pune-based real estate developer Gera Developments signs Amitabh Bachchan on as brand ambassador
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